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Meet Divvy: Startup aims to revolutionize rent-to-own

While rent-to-own is not a new concept in the housing market, a new real estate company is set to launch that aims to rebrand renting to own into a buyer-friendly proposition. Divvy Homes, which soft-launched two months ago, claims that its program offers consumers the flexibility of renting with the financial benefits of homeownership, all with the prospective homeowner in mind.
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