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Colony Starwood Homes rebranding as Starwood Waypoint Homes

For the second time in two days, a business that carries the “Colony” brand name announced that it plans to shed that name and begin operating under a new name. First, it was Colony American Finance, which is being renamed CoreVest American Finance Lender after Fortress bought the company. Now, Colony Starwood Homes is rebranding as Starwood Waypoint Homes.
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